News Publisher, a corporate communications agency, has introduced the ability to pay for its services via cryptocurrency. Payments in Rupees and USD via the online payment platform will also be accepted.
The addition of cryptocurrency acts as a method to better serve the agency’s international clients, staying true to its model of innovation and utilizing modern technology to deliver holistic communication services.
News Publisher has continuously invested in its resources to stay on top of the market through innovation, identifying opportunities as a start-up to implement measures for the betterment of its stakeholders.
The news editor’s director, Fiona Nanayakkara, said: “Given the economic crisis facing Sri Lanka, there is immense pressure for the private sector to continue to innovate in order to provide the nation with much-needed foreign currency. Companies like News Publisher must put aside their scruples and look to larger markets where we can play an active role in rebuilding our country. Cryptocurrency is nothing new to more developed markets and is an identified avenue to expand trading frontiers for sustained growth.
The increase in the market value of cryptocurrency, as well as its growing popularity in international markets, supported by positive sentiments towards the blockchain technology that makes the existence of cryptocurrencies possible, has created a positive impact on the investments from traditional investors around the world.
“As a techno-preneur in a market that has growth potential, it is imperative that we constantly seek growth opportunities using new technologies and existing technologies that have been tried and tested in global markets. However, working outside of an industry that isn’t particularly tech-driven or entirely dependent on technology means that finding the resources to implement secure initiatives isn’t always easy.
The News Publisher team works with integrity for growth; which has allowed us to move forward and customize our services based on a client’s needs. With this in mind, we are delighted to work with clients who offer us the opportunity to project ourselves into the future with them,” she said.
The core of the News Publisher brand is rooted in sustainable, ethical and transparent practices, with its business model utilizing industry experts to deliver the best quality communication solutions through public relations, social media, infomercials, digital media marketing and industry forums.